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This tournement takes place in Switzerland in Berne and Zurich from April 24th to May 10th, 2009 and comprises 56 games. 24 in the preliminary round, 18 in the qualifying round, six relegation round games, four quarter-finals, two semi-finals and eventually the bronze medal game (half-final) as well as the final game for the gold medal.
Extensive exposure of the Konica Minolta brand is once again guaranteed, as numerous games will be televised throughout Europe!
Detailed information is also available on www.iihf.com/de/channels/iihf-world-Poland “United by Colour”.
Konica Minolta also sponsors the relegation rounds of Division 1A and 1B. The teams of Slovenia, Kazakhstan, Japan, Lithuania, Croatia and Australia played the games in Division 1A in Vilnius, Lithuania.
The games of Division 1B are played in Torun, Poland by the teams of Italy, Ukraine, Poland, Great Britain, Netherlands and Romania.
Our new catch phrase "Branding via Sports" indicates more precisely, what we intend to achieve with the intensified Konica Minolta sport sponsoring activities: Our ultimate aim is to make the Konica Minolta brand well-known to people everywhere, right across Europe.